Slovakia’s leading sportsbook operator partners with gamification specialist
Ziqni, a cutting-edge gamification platform provider and Niké, the very first Slovak betting company, are pleased to announce their new partnership. Nike will use ZIQNI’s industry-leading software to provide their customers exciting new experiences across sports and casino while complimenting the Niké Club loyalty programme.
Niké, was founded in 1991 and is now the largest betting company throughout the territory of Slovakia, boasting 900 branches. They focus on fixed odds betting (betting on the results of sports and other social events), approved by the Ministry of Finance of the Slovak Republic.
The Ziqni platform uses game mechanics to improve companies’ online engagement and customer loyalty. Whether tournaments or achievements, such gamified activities motivate customers by using positive feedback and rewards systems. Ziqni’s customers benefit from a range of customisable features, including scoring mechanics, custom point rules and promotional missions. Ziqni is the result of decades of experience in the iGaming business
Róbert Vizvári, CCO of Niké, commented:“We are delighted to announce our partnership with ZIQNI, allowing us to bring a new level of innovation to the market. Our first campaigns have delivered positive results and have set the foundation for even more innovative experiences”.
Clinton Peltonen, Chairman of Ziqni commented: “Niké is a leading the way with an exciting approach to sports betting and casino. To be able to bring our gamification solution together with their services is a fantastic opportunity.”